I know what you must be thinking...what the heck is super recruiter Earl talking about?? He must have lost all of his talent acquisition marbles. Okay, I have to admit it. Yes, as noted in previous articles most professional recruiters these days have transitioned over to LinkedIn as the TA tool of choice when laser targeting their searches (especially with very hard to fill positions). And like those other talent acquisition teams throughout the country, we here at Toyota Financial Services (as of April 2012) have also implemented LinkedIn Recruiter and have used it extensively during the past 1 1/2 years with some significant successful hires.
However, what's been a huge thorn in my talent acquisition side, is the continual challenge of identifying qualified CPA's with Big 4 external audit backgrounds who are willing to hear my pitch to take a look at Toyota as their potential future employer. The sweet spot issue for me, is the Senior Accountant/Accounting Supervisor level roles at ($80-100,000) base salary. And wow, are my LinkedIn response rates horrendous (2-3% at best!!). Compared to my other candidate pools, my statistics for this challenging group SUCKS! Inmail after inmail is sent out, using different variations of messages, sent to candidates at varying times during the week and different times during the day (and spaced out in 3-5 month increments)...and still with no success!
With our OPEX goals in place (which means I need to be extremely conservative with TA dollars being spent on ads, travel, and the dreaded AGENCY support), things have been looking rather bleak lately. So instead of throwing up my hands and giving up, I did what most recruiters these days either forget to do or just won't do thinking it won't help. I flash backed to 2006/2007 and fired up my old Monster username and password and did some boolean searching. Not only that, with little success using their Power Search capability, I went super old school and tried searching with their Classic resume mining function.
And guess what...BAM?!!, I was able to bring up a perfect Big 4 CPA/Master's in Accounting resume within minutes, and had a phone interview scheduled that same afternoon with the candidate. In addition, a Big 4 CPA who's a current Accounting Manager at a Fortune 500 company was also identified for future roles that are sure to open up here at our headquarters in Torrance, CA. Thinking outside of the box, going against the current recruiting norm, and taking a chance on a supposed dinosaur talent acquisition tool with no value, helped me reaped benefits that could amount to a $20,000 to potentially $50,000 savings for the company. And within just 30 minutes!!
Glad we still keep some past user accounts ready and waiting. I'll stop bashing Monster for now...
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